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Advertisement

Client

Nike (Hypothetical)

Year

2020

Category

Chewing Gum

Time Spent

3 Days

Scope

Script-Writing

DoP

Direction

Editing

Tools

Adobe Premiere Pro

Nikon D3400

Result : Nike. Just chew it.

Result

Step 1 : Storyboarding

Objective:

To create an advertisement for a hypothetical product by a renowned brand.

Scope:

1. Brainstorming possible ideas with the team.

2. Creating a storyboard for the finalized idea.

storyboard-01.png

Step 2 : Shooting & Editing

Scope:

1. Finding a cowshed that permits shooting.

2. Co-ordinating the cow's and protagonist's actions.

3. Editing the raw footage and adding an appropriate background sound design. 

Step 1
Step 2

Conclusion

Learnings about self:

I should involve people throughout the ideation process in terms of feedback way more than I do.

Other Learnings:

1. Sound Design and post-production can make or break any film.

2. Hand-held shooting facilitates free movement and hence allows for improvisation.

Conclusion
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